ServiceNow Launches “Virtual Agent Designer” for Custom AI Chatbot Creation
- Hanie Oh
- 6 days ago
- 2 min read
Executive Summary
ServiceNow has introduced the “Virtual Agent Designer,” a new tool empowering IT teams to build, customise, and deploy AI-powered chatbots for ITSM workflows. This update allows organisations to streamline support, automate routine requests, and deliver personalised self-service experiences.
What Happened?
On 2 December 2025, ServiceNow announced the general availability of Virtual Agent Designer as part of the latest Now Platform release. Key features include:
Intuitive, drag-and-drop interface for building conversation flows
Integration with ServiceNow ITSM modules for seamless ticketing, knowledge, and workflow automation
Advanced natural language processing (NLP) for context-aware responses
Analytics dashboard for monitoring virtual agent performance and adoption
The tool enables IT departments to quickly launch and iterate on chatbots that handle common incidents, service requests, and FAQs—freeing up human agents for more complex tasks.
Why Does It Matter?
For medium to large organisations—especially across Europe and Africa—this development offers:
Faster resolution of routine IT queries through automated, always-available chatbots
Reduced workload for service desk staff, allowing a focus on higher-priority issues
Improved user satisfaction with instant, personalised self-service
Greater agility to adapt chatbots to evolving business needs without coding expertise
ServiceNow’s investment in low-code AI tools reflects the growing demand for scalable automation and enhanced digital experiences in ITSM.
Impact on ITSM
Streamlines support operations and reduces ticket volume
Enhances self-service adoption and user empowerment
Supports hybrid and remote work through 24/7 digital assistance
What Should Organisations Do?
Enable Virtual Agent Designer and identify high-impact chatbot use cases
Train IT and business teams on designing and optimising conversation flows
Monitor chatbot analytics to refine responses and improve service quality
Promote chatbot usage to drive adoption and maximise ROI